October 7th, 2016 / General Press Release
Yggdrasil launches new Missions feature
First supplier to offer a framework to run cross-game campaigns with different in-game objectives.
Yggdrasil Gaming has added a new Missions feature to BOOST™, its market-leading collection of in-game promotional tools, where players compete to complete missions in order to win big prizes.
Yggdrasil introduces the feature with a network campaign called October Mission, which comes with a €25,000 total prize pool. It is available to all operators who host three of Yggdrasil’s most popular slots: Golden Fish Tank, Vikings Go Wild and
Holmes and the Stolen Stones.
In the October Mission, players have to complete three objectives: win 4 consecutive spins in a row in Golden Fish Tank, hit free spins in Vikings Go Wild and collect 5 shards of any colour in the Holmes and the Stolen Stones base game.
The player who takes the fewest number of spins to complete the mission will top the €20,000 leaderboard and win the main prize of €5,000, with further prizes going all the way down to the player in 200th position. All players who finish in the top 500 positions will take part in an additional €5,000 raffle.
October Mission runs from Friday 7th until Thursday 13th October with the raffle running from 14th-16th October.
After the October Mission network campaign, Missions will be available in BOOST with a set of Missions with preselected objectives.
By early November, operators will have the ability to combine objectives themselves and build Missions exactly to their liking.
Fredrik Elmqvist, CEO of Yggdrasil, said: “We are always on a mission to give players a much deeper, more exciting experience, and that is exactly what Missions does.
“It’s the perfect way to create a more competitive environment within the games and an opportunity for operators to be creative when it comes to gamification.
“Missions sits perfectly alongside our other in-game promotional tools in BOOST, as well as our BRAG social media tool and is yet another tool which allows operators to better cater for their players’ wishes.”
Yggdrasil’s portfolio of licensed slots contains a wide range of popular casino games, including Bicicleta, Big Blox, progressive jackpot Joker Millions, and Legend of the Golden Monkey.
Its collection of promotional tools, BOOST™, hands operators the power to run a number of features designed to boost engagement and retention.
Meanwhile the recently launched BRAG tool allows customers to watch replays of winning spins and share them with friends and fans on social channels.
Yggdrasil was the winner of Slot Provider of the Year at the 2016 EGR B2B Awards, the latest in a growing list of accolades including Gaming Software Supplier of the Year at the 2016 International Gaming Awards, and Software Rising Star at the 2015
EGR B2B Awards.
Mission is the perfect way to create a more competitive environment within the games and an opportunity for operators to be creative when it comes to gamification.