April 7th, 2020 / Press Release
AvatarUX’s latest release PopRocks™ bursts on to the scene
Cutting-edge game developer’s new title in partnership with Yggdrasil features innovative PopWins™ mechanics
Games design studio AvatarUX is back with a bang to deliver its latest video slot, PopRocks™, the debut title in its PopWins™ series and the second in its partnership with Yggdrasil and the YG Masters programme.
With up to 33,614 ways to win, this awesome game is ready to take the gaming sector by storm.
The second release from the rising star, AvatarUX’s PopRocks™ unleashes mystical gems with arcane powers that pop and multiply, expanding to a maximum win potential of 72,188x bet.
PopRocks™ is the first game to use the innovative new PopWins™ mechanics, where winning symbols ‘pop’ and are replaced with two new symbols and expanding reels, giving players the chance of epic wins.
AvatarUX is an original partner studio of the YG Masters programme which allows independent studios to develop content on Yggdrasil’s platform and in partnership with the supplier. PopRocks™ is AvatarUX’s second title launched through the partnership, following the successful release of Lilith’s Inferno last year.
Marcus Honney, Managing Director at AvatarUX, said: “We’re thrilled to announce the release of PopRocks™, the first title featuring our innovative PopWins™ mechanics.
“Immersive gameplay, cutting-edge design and bringing excitement to the market is what we pride ourselves on, and with its state-of-the-art technology, PopRocks™ is a fantastic addition to any offering and is sure to keep players coming back for more.
Stuart McCarthy, Head of Partner Strategy & Sourcing at Yggdrasil, said: “Our YG Masters programme adds significant business strategy value for our connected partners, and this innovative new title from AvatarUX perfectly showcases our aim to enhance our existing portfolio with innovative quality content from third-party studios.”
Yggdrasil’s YG Masters programme has recently been updated to form an integral part of the supplier’s new business division, Yggdrasil Franchise, which further cements its position as a global publisher of casino content through IP licensing.